shields 徽標

There’s been quite a bit of buzz online in the last few days about the new logo for the New York Public Library. Old Public library logo (left) and new. The Redesign began in 2008 with the designers using photographs and sketches of lion statues on the steps of the library building. The lions outside the building are known as “Fortitude” and “Patience”. Influences are reported to have included Japanese woodcuts, stained glass and Art Noveau. The vector style artwork has been designed to be versatile enough to use in many formats and colors, as well as reproducing well at small sizes.The new logo comes, as is often the case with a logo redesign, with a new mission for the library. They wanted to convey a more digital-friendly and modern feeling.As a Leo and owner of a company with Lion in the title I have to admit I’m particularly drawn to this. Although I’m still debating with myself about whether I like this logo. I like the simplicity and the clean lines but is it a bit too cartoony for such a important keeper of knowledge?? I’m not too keen on the placement of the text although I do? like the sans-serif font. The font is called Kievit.Some people are remarking that it looks like the MGM logo. I think they are referring to a very short lived MGM logo and not the well known classic. The blue and gold MGM logo was used in 1968 on a small number of films and the recording division of the company but was later replaced by the roaring lion we know and love. Here’s an interesting video from the New York Public library outlining how the logo came about.

過去幾天，關于紐約公共圖書館新徽標的在線討論頗多。 舊的公共圖書館徽標(左)和新的。 重新設計始于2008年，當時設計師在圖書館大樓的臺階上使用獅子雕像的照片和素描。 建筑物外的獅子被稱為“堅毅”和“耐心”。 據報道影響包括日本木刻，彩色玻璃和新藝術運動。 矢量風格的藝術品經過設計，具有足夠的通用性，可以使用多種格式和顏色，并且可以小尺寸復制。新徽標的出現(通常是徽標重新設計的情況)是圖書館的新使命。 他們想傳達一種更加數字化和現代的感覺，作為獅子座和擁有Lion的公司的老板，我不得不承認我對此特別感興趣。 盡管我仍在辯論自己是否喜歡這個徽標。 我喜歡簡潔和簡潔的線條，但是對于這樣一個重要的知識保存者來說，它是否有點卡通化？ 盡管我確實喜歡sans-serif字體，但我不太熱衷于文本的放置。 該字體稱為Kievit。 有人指出，它看起來像是MGM徽標。 我認為他們指的是壽命很短的米高梅徽標，而不是眾所周知的經典徽標。 米高梅藍色和金色徽標于1968年用于少數電影和公司的唱片部門，但后來被我們熟知和熱愛的咆哮的獅子所取代。 這是來自紐約公共圖書館的有趣視頻，概述了徽標的產生方式。

Check out other articles about the logo on Brand New and the New York Times web sites, both showing initial sketches and ideas for the logo.So what do you think of the new logo? Is it an improvement or just more meddling with a classic?

在Brand New和New York Times網站上查看有關徽標的其他文章，它們均顯示徽標的初步草圖和構想。 那么您如何看待新徽標？ 它是對經典的改進還是更多地介入？

翻譯自: https://www.sitepoint.com/new-logo-for-new-york-public-library/

shields 徽標

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