seo同义词替换在线工具_8个免费的网站管理员在线SEO工具
seo同義詞替換在線工具
There are some great tools available to help webmasters with their SEO. Unfortunately, many of them require subscriptions and paying for them all can very expensive. However, there are also quite a lot of free tools available and many of the subscription services do offer valuable free tools as well. In this post, we’ll look at 8 of the most helpful and free SEO tools available.
有一些很棒的工具可以幫助網(wǎng)站管理員進(jìn)行SEO。 不幸的是，它們中的許多都需要訂閱，并且為它們付費(fèi)都非常昂貴。 但是，也有很多免費(fèi)工具可用，許多訂閱服務(wù)也提供了有價(jià)值的免費(fèi)工具。 在本文中，我們將介紹8種最有用和免費(fèi)的SEO工具 。
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1. Google PageSpeed見解 (1. Google PageSpeed Insights)
The speed of your website is an important SEO ranking factor. The faster your website, the better chance it has of ranking higher. Faster websites also retain users longer and have superior conversion rates.
You can easily check the loading speed of your site on desktop and mobile devices by using the free Google PageSpeed Insights Tool. Simply type in your URL and the tool will measure the loading time and performance of your site. The results give you a mark out of a hundred for each device, identify the things which slow your loading time and present you with a list of useful suggestions to make your site even faster.
您可以使用免費(fèi)的Google PageSpeed Insights工具輕松檢查桌面和移動(dòng)設(shè)備上網(wǎng)站的加載速度。 只需輸入您的URL，該工具即可衡量您網(wǎng)站的加載時(shí)間和性能。 結(jié)果為您在每種設(shè)備上打出百分，為您找出降低加載時(shí)??間的問題，并為您提供了一系列有用的建議，以使您的網(wǎng)站變得更快。
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2. Keywordtool.io (2. Keywordtool.io)
When it comes to SEO, getting the right keywords is vital if you want your site to rank for the right searches. Keywordtool.io is a very useful little tool that provides you with up to 750 keyword ideas based on a single keyword.
當(dāng)涉及到SEO時(shí)，如果您希望自己的網(wǎng)站為正確的搜索排名，那么獲取正確的關(guān)鍵字至關(guān)重要。 Keywordtool.io是一個(gè)非常有用的小工具，可基于單個(gè)關(guān)鍵字為您提供多達(dá)750個(gè)關(guān)鍵字提示。
All you have to do is enter a keyword, such as ‘men’s shoes’ in the example above, and the tool?will provide you with a detailed list of keywords and long-tail keywords to help you rank higher.
您所要做的就是輸入一個(gè)關(guān)鍵字，例如上例中的“男鞋”，該工具將為您提供關(guān)鍵字和長尾關(guān)鍵字的詳細(xì)列表，以幫助您提高排名。
What’s particularly useful about this tool is that it finds keywords for particular types of searches. So, if you are looking for keywords that will do well on Google, you can narrow that down to find the best keywords for Google.co.uk. You can also search for the best keywords to use on a range of other sites such as Bing, Amazon, YouTube and the iTunes app store (each of these can be filtered by country too).
此工具特別有用的是，它可以為特定類型的搜索找到關(guān)鍵字。 因此，如果您正在尋找最適合Google的關(guān)鍵字，則可以縮小范圍以找到Google.co.uk的最佳關(guān)鍵字。 您還可以搜索在其他網(wǎng)站(例如Bing，Amazon，YouTube和iTunes應(yīng)用商店)上使用的最佳關(guān)鍵字(每個(gè)關(guān)鍵字也可以按國家/地區(qū)進(jìn)行過濾)。
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3. Google Analytics(分析) (3. Google Analytics)
Google Analytics remains one of the most powerful free tools at the fingertips of any webmaster, giving you a complete oversight of the traffic you get to your site. There’s pretty much everything you need to help you understand how well your site is performing and where its weaknesses lie.
Google Analytics(分析)仍然是任何網(wǎng)站管理員都可以使用的最強(qiáng)大的免費(fèi)工具之一，可讓您全面監(jiān)控訪問您網(wǎng)站的流量。 您幾乎需要采取所有措施來幫助您了解網(wǎng)站的運(yùn)行情況以及其弱點(diǎn)所在。
Find out where your traffic comes from (location, device used and source), where they land, how long they stay, how they move from page to page, and which pages they exit from. You can track movement and dropout rates from landing pages to checkout pages and even set up goals to measure conversions and other events. Using Google Analytics is a no-brainer – there’s nothing else which is free that has anywhere near the capabilities.
找出您的流量來自何處(位置，使用的設(shè)備和來源)，流量在何處，停留多長時(shí)間，它們?nèi)绾卧陧撁嬷g移動(dòng)以及從哪些頁面退出。 您可以跟蹤著陸頁到結(jié)帳頁的移動(dòng)和輟學(xué)率，甚至可以設(shè)置目標(biāo)來衡量轉(zhuǎn)化和其他事件。 毫無疑問，使用Google Analytics(分析)是沒有什么免費(fèi)的功能了。
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4. Google Search Console (4. Google Search Console)
In conjunction with Google Analytics, you should also use Google Search Console, the webmaster tools it provides gives you highly detailed website analysis as well as important alerts and error?reports.
結(jié)合使用Google Analytics(分析)，您還應(yīng)該使用Google Search Console ，它提供的網(wǎng)站管理員工具可為您提供高度詳細(xì)的網(wǎng)站分析以及重要的警報(bào)和錯(cuò)誤報(bào)告。
Google Search Console enables you to understand how well your site is indexed and whether there are any problems that prevent your pages being found; it gives you vital information about whether your site has been given a manual penalty, and provides a wide range of useful information including letting you know what search terms you rank for, what your rank is for each search term and your click through rates for those terms. Also useful for SEO, it shows you which other sites link to yours.
使用Google Search Console，您可以了解對網(wǎng)站的索引質(zhì)量以及是否存在阻止您的網(wǎng)頁被發(fā)現(xiàn)的任何問題； 它為您提供有關(guān)您的網(wǎng)站是否受到人工處罰的重要信息，并提供各種有用的信息，包括讓您知道您對哪些搜索詞進(jìn)行排名，每個(gè)搜索詞的排名以及對這些詞的點(diǎn)擊率條款。 它還對SEO很有用，它向您顯示其他網(wǎng)站鏈接到您的網(wǎng)站。
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5. Google趨勢 (5. Google Trends)
Another excellent free tool from Google is Google Trends. This tool lets you compare up to four search terms to analyse changes in their search volumes over time. You can analyse over different periods of time, by location and by a range of other factors, too.
Google的另一個(gè)出色的免費(fèi)工具是Google趨勢 。 使用此工具，您最多可以比較四個(gè)搜索字詞，以分析其搜索量隨時(shí)間的變化。 您還可以根據(jù)位置和一系列其他因素來分析不同時(shí)間段。
Google trends can give you very powerful insights. If you were thinking of selling a new product and noticed that, year by year, the number of searches were getting smaller, then it would be a clear indication that the product’s popularity was on the decline. It can also throw up some surprising results. Looking at the image above, it’s obvious that far more men in the UK go shopping for shoes online than women. It also shows that they key term ‘kids shoes’ is searched for much more than ‘children’s shoes’ – all very helpful information to have for online businesses.
Google趨勢可以為您提供非常有力的見解。 如果您想銷售一種新產(chǎn)品，并且發(fā)現(xiàn)搜索量逐年減少，那么這顯然表明該產(chǎn)品的受歡迎程度正在下降。 它還可能引發(fā)一些令人驚訝的結(jié)果。 從上圖可以明顯看出，英國男性網(wǎng)上購物的人數(shù)比女性多。 它還表明，他們對關(guān)鍵詞“童鞋”的搜索遠(yuǎn)遠(yuǎn)超過了“童鞋”，這對于在線業(yè)務(wù)而言都是非常有用的信息。
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6.相似網(wǎng)站 (6. SimilarWeb)
Sussing out the competition is an important SEO strategy for any online business. Some companies pay hundreds of pounds per month to use the powerful, in-depth competitor analysis tools that are available. If you are looking for a free tool, then SimilarWeb can be very useful.
停止競爭是任何在線業(yè)務(wù)的重要SEO策略。 一些公司每月要支付數(shù)百英鎊才能使用功能強(qiáng)大，深入的競爭對手分析工具。 如果您正在尋找免費(fèi)工具，那么SameWeb可能會(huì)非常有用。
Although you need the pro version to use all its features, the free tool let lets you compare two different websites at the same time, giving you detailed information about their ranking, traffic numbers and sources as well as various other insights into their analytics.
盡管您需要專業(yè)版才能使用其所有功能，但免費(fèi)工具可讓您同時(shí)比較兩個(gè)不同的網(wǎng)站，從而為您提供有關(guān)其排名，訪問量和來源的詳細(xì)信息，以及對他們的分析的各種其他見解。
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7.查找斷開的鏈接 (7. Find Broken Links)
Having broken links on your website can affect your ranking because by sending users to error pages you are offering a poor user experience, which neither search engines or visitors like. Links to internal pages or external websites can be broken if content is removed or the URL is changed.
Manually, it would be difficult to keep track of external links and sometimes it’s not easy to remember all the internal links on your own website (links in images tend to be the main source of broken links). However, the Find Broken Links tool can find them for you automatically.
手動(dòng)地，很難跟蹤外部鏈接，有時(shí)候記住您自己網(wǎng)站上的所有內(nèi)部鏈接也不容易(圖像中的鏈接往往是斷開鏈接的主要來源)。 但是，“ 查找斷開的鏈接”工具可以自動(dòng)為您找到它們。
All you have to do is type in the name of your homepage and leave it to run. It will crawl your entire site and provide you with a detailed list of every broken link it finds. You’ll then need to remove the broken links or replace them with working URLs.
您所要做的就是輸入首頁名稱，然后繼續(xù)運(yùn)行。 它將抓取您的整個(gè)站點(diǎn)，并為您提供找到的每個(gè)斷開鏈接的詳細(xì)列表。 然后，您需要?jiǎng)h除斷開的鏈接或?qū)⑵涮鎿Q為有效的URL。
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8. Copyscape (8. Copyscape)
Search engines have a serious dislike for duplicate content, so if another website has identical content to you, it may affect how well you rank. This is particularly important for eCommerce companies and bloggers.
搜索引擎非常討厭重復(fù)的內(nèi)容，因此，如果另一個(gè)網(wǎng)站擁有與您相同的內(nèi)容，則可能會(huì)影響您的排名。 這對于電子商務(wù)公司和博客作者尤其重要。
eCommerce companies who simply cut and paste the product descriptions supplied from manufacturers may find that there are thousands of other websites with the same, word for word, content on their pages.
僅僅剪切并粘貼制造商提供的產(chǎn)品描述的電子商務(wù)公司可能會(huì)發(fā)現(xiàn)，還有成千上萬個(gè)其他網(wǎng)站的頁面上都逐字逐句地包含相同的內(nèi)容。
For bloggers, the problem is that content can be stolen. Another website wanting content on a subject you have written about can just copy it from your website onto theirs. It happens all the time.
對于博客作者而言，問題在于內(nèi)容可能被盜。 想要有關(guān)您撰寫的主題的內(nèi)容的另一個(gè)網(wǎng)站可以將其從您的網(wǎng)站復(fù)制到他們的網(wǎng)站上。 它一直在發(fā)生。
Copyscape is an excellent tool for checking content duplication. Enter a URL for your website or blog and Copyscape will show you if the same content is found elsewhere.
Copyscape是檢查內(nèi)容重復(fù)的絕佳工具。 輸入您的網(wǎng)站或博客的URL，如果在其他地方找到相同的內(nèi)容，Copyscape將顯示。
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結(jié)論 (Conclusion)
As you can see from reading this post, there are many useful, free to use SEO tools for webmasters. They can help with everything from website analytics, to keyword research to finding duplicate content. Hopefully, there will be tools here which will be of benefit to you.
從閱讀這篇文章可以看出，有很多有用的，免費(fèi)的網(wǎng)站管理員SEO工具。 他們可以提供從網(wǎng)站分析到關(guān)鍵字研究到查找重復(fù)內(nèi)容的所有幫助。 希望這里會(huì)有工具，對您有好處。
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翻譯自: https://www.eukhost.com/blog/webhosting/8-free-online-seo-tools-for-webmasters/
seo同義詞替換在線工具
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